Elite Powersports Consulting
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Spooling up the growth system

A dealership general manager reviewing performance dashboards at his desk, his showroom floor visible behind him

AI-Powered Dealership Marketing Operations

One powersports marketing partner. Every critical system working together.

We connect paid media, website, CRM, lead flow, co-op, measurement and vendors — then keep the work accountable.

Built for powersports dealerships. No disconnected vendors. No generic playbooks.

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Where money leaks

Fix the leaks
before buying more leads.

Most dealership marketing gets set up, handed off and left to run. When no one owns the approval, fixes stall. Nobody owns the whole system, so nobody sees the money falling out of it.

5 MIN

Across 5.7 million inbound leads, conversion rates were eight times higher when the first attempt happened within five minutes. Speed-to-lead is not a sales preference. It is an operating standard.

13%

of powersports dealers offer an appointment to an online lead. Buyers get busy and go quiet. The dealers that keep following up create more chances to earn the appointment.

45%

of powersports dealers scored below 40 for a slow or unhelpful response. Fast is not enough if the reply never answers the shopper’s question or gives them a next step.

Sources: InsideSales 2021 Lead Response Study — 5.7 million inbound leads; Pied Piper PSI 2026 Internet Lead Effectiveness Study — 2,133 powersports dealership websites. See the six leaks we find most →

What we run

One system.
Checked daily.

Paid media, website, CRM, lead flow and vendors — managed as one accountable operating plan. See how we help →

A dealership marketing operator reviewing live performance systems from the showroomSYS
Daily oversight across every critical system
01

Powersports Marketing

Paid media, vendors and dealership priorities run as one accountable operating department.

02

CRM & Lead Flow

Sources corrected, follow-up that fires, every lead traceable to what it actually was.

03

Co-op & MDF

Eligibility, pre-approval, compliant creative, submission and tracking to a decision.

04

Website Conversion

Find and fix the merchandising, tracking and conversion leaks between traffic and the showroom.

05

AI Operations

Automation is already in your account. We keep the guardrails on and the reporting honest.

Verified proof

The track
record.

Performance reconciled from dealership CRM data and media spend records — not platform-reported activity alone.

34%CPL
Cost per lead cut by a third at a Harley-Davidson store — while lead volume went up
Dealer CRM and media records
29%Spend
Monthly media reduced at that same store in the same period, with leads still climbing
Same-store operating rebuild
+82%Leads
Lead growth at a second Harley-Davidson store, with cost per lead down 33%
Dealer CRM and media records

See the full record and the five-rooftop case study →

A dealership marketing operator training a general manager and in-house marketing team around an operating report
Build the system. Train the people who will run it.

Training & team enablement

Your current marketing team does not have to be replaced.

EPC can run the marketing operation or strengthen the team already inside the dealership. We build the scorecards, workflows and accountability your people need to make better decisions.

Your team learns what to watch, what to fix and how to prove it shipped. Leadership keeps control of priorities and approvals.

Coach & enable

Build scorecards and SOPs, train the team, then stay involved for review and escalation.

Fill the gaps

Your team keeps what it does well. EPC owns the agreed gaps in CRM, measurement, vendor coordination and execution.

Run the system

EPC runs the marketing operation while dealership leadership retains every material decision.

The goal is not dependency. It is clear ownership, repeatable process and better judgment.

Build the right operating model →

Q4 2026 onboarding

Q4 2026 intake
is open.

The first ninety days establish the baseline, repair the highest-impact gaps and assign ownership across vendors and dealership teams. Scope depends on account access, rooftop complexity and how quickly leadership can clear blockers.

Ideal fit: multi-rooftop dealer groups · Harley-Davidson dealerships · multi-line powersports stores rebuilding CRM and source tracking

Single rooftops: a strong fit when the scope and account access are there to act on the plan

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Goes straight to our team — not a queue. Replies within one business day.

Multi-rooftop dealer groupsIdeal fit
Harley-Davidson dealershipsIdeal fit
Multi-line powersports storesIdeal fit
Stores rebuilding CRM & trackingIdeal fit
Single-location storesStrong fit