Three ways in.
Priced in the open.

We run paid media, website conversion, CRM and lead flow, email, co-op, and the in-store side as one operating plan, and we take over managing your existing marketing vendors so your team deals with one contact instead of six. Your dealership keeps its current platforms unless the audit proves a change is needed.

No. We work with Harley-Davidson dealerships and multi-line powersports stores: metric, off-road, side-by-sides, PWC, trailers. The background covers both, from the nation’s top Bar & Shield retailers to one of the world’s largest powersports groups. The seasonality and the co-op rules are different; the discipline is the same. What we don’t take on is anything outside powersports.

Most vendors own one channel or platform. We coordinate the whole cycle: ads, website, CRM, co-op, and the open items sitting with your other vendors. The audit shows where your current setup already works and where nobody owns the outcome.

No. Software watches tracking, feeds, spend pacing, lead sources and disapprovals, so problems surface the morning they start instead of in next month’s report. A person who has run a dealership marketing department reviews the alert and approves the response. AI is the smoke detector, not the fire chief.

We audit what your OEM makes available, build campaigns to program spec so claims don’t bounce, handle pre-approvals and submissions, and track every claim to a decision. Your OEM controls approval and payout. If the program is maxed out or a claim isn’t eligible, we tell you.

Usually not. Most platforms are fine; they’re sitting on factory settings because nobody has been assigned to touch them since install. We work directly with your CMS, CRM and DMS vendors, take over those relationships, push the updates, and become the support contact so your staff stops chasing ticket numbers. If a platform genuinely can’t do the job, we’ll show you why in the audit and manage the switch ourselves.

The first few weeks set the baseline, fix tracking and map lead sources. Timing after that depends on inventory, season, account access and data quality. A quarter is a fair review window, not a promised result. Anyone selling week-one miracles in this business is reading you a script.

It’s published on this page. The number depends on rooftop count and the lines you carry, and it covers the daily account work, vendor management and co-op handling. Ad spend, third-party software and travel are separate. We’ll also help you set the advertising budget itself, by percent of retail or cost per unit.

The first ninety days are labor-heavy. The market study alone takes weeks, and the vendor handoffs and tracking rebuild stack on top of it. Daily account attention is a real promise, and it breaks if we pile up clients the way big agencies do. So we add a few stores per quarter and keep the roster small enough that every account gets a senior owner, not a queue. When we’re full, we’ll tell you when the next window opens.

Account access, vendor contacts, current co-op documents, and a decision-maker who can clear blockers. Sold-unit reporting also needs your dealership’s sales data.

We work with dealerships across the country, and the work travels fine: ad accounts, CRMs and co-op portals don’t care about zip codes, and the market research gets done on your market, not ours.